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2026 february showstopping marketing


In today’s property market, marketing isn’t just about listing your home online and waiting for the phone to ring. Buyers consume information in completely different ways to even five years ago. Some scroll social media daily, others rely on property portals, some still respond to email alerts, and many make decisions based on high-quality video before they ever step through the door.

The challenge for estate agents? Staying ahead of all of it.

At Quealy & Co, we don’t believe in standing still. We know that if we want to achieve the best price for our clients across Sittingbourne, Faversham and the wider North Kent area, we must continuously evolve how we present and promote your home.


Why Marketing Matters More Than Ever

North Kent remains a highly desirable place to live, with strong commuter links, coastal charm and a wide variety of property styles. But with more choice on the market, buyers can afford to be selective.

That means:  

  • First impressions must be exceptional
 
  • Your property needs to stand out instantly
 
  • Marketing must reach buyers wherever they are looking
 

A ‘one-size-fits-all’ approach simply doesn’t work anymore.


Reaching Buyers Across Multiple Platforms

Different buyers use different mediums and we make sure your home appears across all of them.


Professional Photography & Videography

High-resolution imagery and cinematic walkthrough videos capture attention immediately. In a scroll-heavy world, visuals are everything. Click here to see an example of one of our walkthrough tours at the stunning Gore Court Road in Sittingbourne.


2026 february gore court road snippet

Social Media Campaigns

Targeted campaigns allow us to showcase properties directly to buyers most likely to be interested whether they’re upsizing in Sittingbourne or relocating to the Kent coast.


Property Portals & Database Marketing

We maximise exposure through leading portals while also connecting directly with registered buyers on our own database who are actively searching for homes like yours.


Engaging Email & Digital Content

Well-crafted property launches and market updates ensure your home is seen by motivated buyers the moment it becomes available.


Innovation Without Losing the Human Touch

While technology plays a huge role, property remains a people business. Marketing gets buyers through the door, but experience, negotiation and local knowledge secure the sale.

We are constantly exploring new initiatives, analysing buyer behaviour, and refining our approach to ensure we’re not just keeping up, but we’re leading.

But here’s the honest truth: even the best marketing cannot compensate for incorrect pricing. With a high level of stock available across North Kent, realistic pricing combined with strong marketing is the formula that delivers results.


What This Means for You

If you’re thinking of selling in 2026, you don’t just need an agent who can list your home, you need a marketing partner who understands:  

  • How buyers are searching today
 
  • How to present your property at its absolute best
 
  • How to adapt strategy as the market evolves
 
  • How to negotiate confidently once interest is generated
 

That’s where we come in.


Ready to See What Next-Level Marketing Could Do for Your Home?

If you’d like to understand how your property would be positioned in today’s market, we’d love to help.

Book your free, no-obligation property valuation and discover how Quealy & Co’s next-level marketing can maximise your sale price and minimise your time on the market:

👉 https://www.quealy.co.uk/properties-valuation

Or speak to our friendly team today on 01795 505754 or email hello@quealy.co.uk.

Your move deserves more than standard marketing. Let’s take it to the next level.

 

Ready to start working with an award winning estate agent?

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